We make healthy easy! Our Cereals
Our (Beloved) Originals My mom made these exact cereals for us – this is where my dream began! We have always been a super active family! When I was growing up, skipping breakfast wasn’t an option. Mom was so obsessed with ensuring that we had the proper nutrition for our ‘hyperactive’ lives that she began creating a cereal that would be a ‘meal in a bowl’. Every ingredient is in here for its health benefit and the cereals are so versatile it’s amazing (see our recipe section for more ideas); You’ll notice that this packaging looks different than our Signature Line, that is about to change! We are in the middle of coming up with newer packaging for this line and will be launching in early 2011. If you used to buy these in the stores and can’t find them anymore fret not – we will be asking you to ask your retailer for them as soon as they are complete! Still want some before 2011? We’ll be selling them online on our site until then!

My mom believes in using real, whole foods for nutrition, so if she heard that zinc was good for us she would find a food that naturally contained zinc to feed us (like pumpkin seeds). We’re using that same philosophy with our cereals to give you optimal bang for your nutrient buck! Each ingredient is chosen for its specific health properties (and drool-inducing natural tastes!).


Try our “signature” line and see how it delivers on its functional attributes (fibre, omega and antioxidants) with every delicious bite. Meet the cereals designed to Make Healthy Easy…

  • Trans Fat Free
  • Whole Grain
  • Very High Fibre
  • Cholesterol Free
Signature Cereals
Vibra Berry
Vibra Berry Cereal Box

What do you get when you combine the crunch of organic bran flakes, rolled oats and multigrain squares with soft, flavourful goji berries and sweet raisins? VibraBerry!
A Powerful combination of fibre and antioxidants to start your busy day with a tasty blast of energy.

Omega Active
Omega Active Cereal Box

Looking for a cereal with a crunch, a nutty flavour and lightly sweetened by delicious strawberries and bananas? Look no further, Omega Active has 200mg of Omega-6 and 500mg of Omega-3 in every serving.

Fibre Fit
Fibre Fit Cereal Box

Shockingly high in fibre (52% of your daily recommended intake in one bowl!) this medley of flakes, strands, oats and raisins is sure to delight your taste buds and with the results that it delivers!

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